A new project proposal in regards to helping children wanting an education, as well as young adults trying to begin college. 

Art Director: Rory Jensen

Copywriter: Kat Kaidan

   Co-Copywriter: David Cappolino

 

Young Ones entry for Pencils of Promise brief. Kat Kaidan, writer David Cappolino, writer Roderick Jensen, art director

At no time is college more on a student’s mind than when they’re taking the SATs, ACTs, or similar standardized test. Pencils of Promise is going to provide #2 pencils with a reminder written on them that getting into college is only the first step. These pencils will be distributed along with all the exams to ensure a wide distribution and greatest amount of awareness.